The 5th ASEAN-China Media Week Kicks Off in Malaysia
The opening ceremony of the 5th ASEAN-China Media Week (ACMW). [Photo by Jin Kaile]
The 5th ASEAN-China Media Week (ACMW), jointly organized by the National Radio and Television Administration, the Ministry of Communications and Digital of Malaysia, and the People's Government of the Guangxi Zhuang Autonomous Region, started in Putrajaya, Malaysia's federal administrative center, On October 21.
Yang Xiaowei, the Deputy Director of the National Radio and Television Administration, said in his speech that the ACMW serves as a platform for dialogue, communication, and practical cooperation.
China, seizing the opportunity of the 10th anniversary of the Belt and Road Initiative this year, is keen to share audio-visual development opportunities with ASEAN countries.
Yang Xiaowei, the Deputy Director of the National Radio and Television Administration. [Photo by Jin Kaile]
Yang said the importance of enhancing cooperation in policy communication, content collaboration, technological innovation, and talent cultivation to collectively narrate the story of China-ASEAN friendship.
Miao Qingwang, Vice Governor of the Guangxi Zhuang Autonomous Region, highlighted that Guangxi has fully exploited its geographical advantages.
Miao Qingwang, Vice Governor of the Guangxi Zhuang Autonomous Region. [Photo by Jin Kaile]
Through successfully hosting four editions of the ACMW, Guangxi has expedited the establishment of a new paradigm of audio-visual exchange and cooperation between China and ASEAN.
Guangxi is committed to working with ASEAN to enrich the supply of radio and television programs, elevate the level of public radio and television services, optimize the audio-visual industrial chain as well as the business environment, and sustain the momentum of practical cooperation.
Fahmi Fadzil, Minister of Communications and Digital of Malaysia, stated that the ASEAN-China Media Week gathers media organizations and professionals from various countries, fosters dialogue and communication, and showcases the power of collaboration and understanding.
Fahmi Fadzil, Minister of Communications and Digital of Malaysia. [Photo by Jin Kaile]
He also mentioned that the cooperation prospects between Malaysia and China in the fields of film, media, and information technology are vast. He looks forward to strengthening experience sharing and mutually beneficial cooperation with China to jointly tackle challenges such as misinformation and cyber threats.
During the opening ceremony, singers and actors from China, Malaysia, and other ASEAN countries performed classic film and television songs and dubbed shows. They displayed the fruitful outcomes of audio-visual cultural exchanges and cooperation between China and ASEAN countries in recent years through methods such as youth hosts exchanges, sharing, and short video exhibition and promotion.
The theme of the 5th ASEAN-China Media Week is " Sharing New Achievements, Co-creating New Audio-Visual Experiences, and Building a New Home Together".
The event will feature six activities, including a media forum, dubbing and screening of audio-visual programs, a young hosts camp, a youth film and TV song gala, and a screening of selected videos from the ASEAN-China Friendship and Cooperation Short Video Contest.
The event focuses on showcasing the significant results of deepening radio and television audio-visual cooperation between China and ASEAN countries and encouraging practical exchanges and cooperation.
The Media Week runs to December 2023 in various ASEAN countries, including Malaysia, Indonesia, Vietnam, and Thailand. It will feature TV dramas such as "Our Ten Years" and documentaries like "Maritime Silk Road - Neighbors from Afar" and other outstanding Chinese audio-visual programs.
It will also broadcast a selection of excellent audio-visual works from ASEAN countries on radio and television stations in Guangxi and other provinces, as well as online audio-visual platforms like iQiyi.
This year marks the first time the ACMW opening ceremony has been hosted outside China. Additionally, the youth film and TV song gala will also take place in Vietnam.
Since its establishment in 2019, the ACMW has successfully organized four editions, conducted 20 series of activities, facilitated the broadcast of more than 6,000 hours of programs on mainstream audio-visual platforms in China and ASEAN countries, published three industry think tank reports, and initiated 30 contracted cooperation projects.