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From Dec 21 to 23, 2024, the China (Jiaxing) Import & Export & Cross-border E-commerce Fair took place in Jiaxing, where Zhejiang Jiaxin Silk Co Ltd's sub-brand Jinsanta stole the spotlight.

With a rich legacy spanning over 40 years in textile exports, Jiaxin Silk is a towering presence in Jiaxing's foreign trade landscape. Renowned as one of China's top ten silk brands and a pioneering publicly listed company in the nation's silk sector, Jiaxin Silk's export prowess consistently puts it at the forefront of Jiaxing's export leaders.

What's behind this remarkable success story?

Key to its triumph is a strategic embrace of digitalization. In a forward-looking move back in 2019, Jiaxin Silk integrated 3D digital tools into its operations, propelling the intelligent transformation of its traditional clothing business. Today, the company boasts an extensive database and a digital fabric library.

Virtual models display clothes. [Photo/jiaxingren.com]

The company's 3D modelers can craft clothing designs within an hour, offering customers 360-degree views of their creations, significantly reducing costs and time compared to conventional methods.

Moreover, Jiaxin Silk's commitment to innovation shines in its relentless focus on research and development. By championing technological advancements and sustainable practices, the company continuously introduces novel products and eco-friendly fabrics, often in collaboration with esteemed academic institutions.

Jiaxin Silk Cambodia Industrial Park [Photo/jiaxingren.com]

Furthermore, Jiaxin Silk's global rise has been bolstered by the establishment of a global supply chain network. Noteworthy is the completion of the Jiaxin Silk Cambodia Industrial Park earlier this year. With an annual production capacity target of 10 million pieces, this industrial park marks a significant stride forward in the company's global expansion strategy.