The Ordos Cultural and Creative Industry Brand Promotion Week attracts many visitors. [Photo/Nuan News]

The "Warm City, Gracious Gifts: 2024 Ordos Cultural and Creative Industry Brand Promotion Week" commenced on Oct 24 at the Ordos International Convention and Exhibition Center.

The event is jointly organized by the CPC Ordos Municipal Committee's publicity department and the Ordos culture and tourism bureau.

The four-day event features several themed exhibition areas. These include the Ordos cultural promotion zone, the Inner Mongolia autonomous region cultural exchange zone, the Western cultural exchange zone, the Belt and Road cultural exchange zone, and the Beijing-Tianjin-Hebei and Yangtze River Delta cultural exchange zones.

The Ordos Cultural and Creative Industry Brand Promotion Week displays rich cultural creative products. [Photo/Nuan News]

Throughout the week, attendees will participate in cultural industry case-sharing sessions, cultural enterprise forums, and the 2023 "Ordos Creative Design Competition" award ceremony.

The event aims to foster cultural industry exchanges and cooperation, boost consumption, showcase achievements, and enhance Ordos' cultural industry's brand influence and market competitiveness. It also seeks to preserve and promote the rich heritage of Chinese traditional culture.

Rich cultural creative products are on display at the Ordos Cultural and Creative Industry Brand Promotion Week. [Photo/Nuan News]