Color Star Technology announces strategic partnership with Bole Information Technology to further empower the "Color World" platform

Color Star Technology Co., Ltd. (Nasdaq CM: HHT) (the "Company", "we" or "HHT"), a company engaged in the business of providing education services, today announced that its wholly owned subsidiary, Color China Entertainment Limited, entered into a strategic partnership agreement with Shenzhen Bole Information Technology Co., Ltd. ("Shenzhen Bole") to provide advanced technologies for Color World, the Company's online education platform under development.    

Shenzhen Bole is believed to be one of the leading augmented reality, virtual reality and mixed reality (AR/VR/MR) multi-scene content operation service provider in China and owns a large content library in the field of AR large-screen interactive subdivision. Shenzhen Bole created "X-Mirror (Gravitational Lens)," an innovative multiplayer AR interactive all-in-one machine, by integrating facial recognition, bone recognition and other cutting-edge technologies and leveraging rich AR interactive contents. Shenzhen Bole's clients include Agricultural Bank of China, NBA Playzone, Costa Cruises, Hershey's, as well as other large enterprises.

Since the outbreak of the global epidemic, traditional offline industries have faced great challenges while services utilizing online delivery has developed rapidly. We shifted our focus quickly and utilized our strengths to develop new areas of service. We are in the process of launching our Color World platform on which we plan to establish a full range alliance in entertainment education sector. The Company plans on deploying proprietary research and development with support from professional software development teams, aiming to break through the traditional education model and offer truly education services in an innovative way.

We anticipate the "artists + online education" model to be offered on Color World's platform to cover all fields of entertainment, including music, music production, vocal, songwriting, film acting, scriptwriting, sound engineering, and lighting engineering.

Management expects Color China's strong industry resources combined with its offline and online business models will attract hundreds of millions of registered users and provide them with a truly unique learning experience. While the initial planned launch date of the Color World platform was missed due to the functional modifications and expansions following the acquisition of Color China and the longer than expected impact of COVID-19, the Color World platform has completed its initial development phase and will become open for registration globally in the second half of 2020.