The 5th ASEAN-China Media Week slated from Oct 21 to 27

On Oct 8th, the Information Office of the People's Government of the Guangxi Zhuang Autonomous Region hosted a press conference for the Fifth ASEAN-China Media Week.

Key attendees included Yan Ni, the deputy director of the International Cooperation Department of the National Radio and Television Administration, Lu Zhengning, the deputy director and spokesperson of the Guangxi Radio and Television Administration, Zheng Kui, the deputy editor-in-chief of Guangxi Radio and Television, and Tu Jun, the deputy general manager and spokesperson of Guangxi Radio and TV Network Corporation. They introduced the details of the Media Week and answered questions from journalists. Wei Xiang, deputy director of the Information Office of the People's Government of the Guangxi Zhuang Autonomous Region, moderated the event.

Wei announced that the Fifth ASEAN-China Media Week, co-hosted by the National Radio and Television Administration, the Ministry of Communications and Digital of Malaysia, and the People's Government of the Guangxi Zhuang Autonomous Region, will be held from Oct 21st to 27th.

Since its establishment in 2019, Yan said the ASEAN-China Media Week has been held annually to promote the exchange and cooperation of broadcasting and audio-visual communications between China and ASEAN. The goal is to strengthen policy dialogue and deepen cooperation.

The year 2023 marks the 10th anniversary of the Belt and Road Initiative and the concept of building a closer China-ASEAN community with a shared future. It is also the 20th anniversary of China's accession to the Treaty of Amity and Cooperation in Southeast Asia. The Fifth ASEAN-China Media Week will inaugurate its first-ever opening ceremony in an ASEAN nation. This ceremony is scheduled to take place on Oct 21st at the Federal Administrative Center in Putrajaya, Malaysia

Promo video for the Fifth ASEAN-China Media Week

The Media Week will focus on the theme of "Sharing New Achievements, Co-creating New Audio-Visual Experiences, and Building a New Home Together". It will showcase the fruitful results of deepening broadcasting and audio-visual cooperation between China and ASEAN countries.   The main activities include:

1. The opening and closing ceremonies of the Fifth ASEAN-China Media Week. The opening ceremony will be held at the International Conference Center of the Federal Administrative Center in Putrajaya, Malaysia, highlighting the achievements of audio-visual exchanges in three chapters: "Sharing New Achievements," "Co-creating New Audio-Visual Experiences," and "Building a New Home Together”. The closing ceremony will be held on Oct 27th at the Guangxi New Media Center, summarizing the results of the Media Week.

2. The 2023 ASEAN-China Audio Video Communication Forum. It will be held on Oct 23rd in Nanning, Guangxi, in the format of a main forum + business discussion. It will conduct in-depth discussions on the integration of broadcasting and audio-visual content between ASEAN and China, the coordinated innovation of audio-visual technology, and the cross-cultural communication and exchange of ASEAN-China documentaries. It will provide information services and promote business cooperation for program producers, content suppliers, distribution channels, and audio-visual platforms within the ASEAN-China audio-video content industry.

3. The 2023 ASEAN-China Audio-Visual Multilingual Works Screening. Continuing the "mutual translation and mutual broadcasting" mechanism, from October to December 2023, excellent Chinese programs such as the TV drama "Our Times" and the documentary "Maritime Silk Road – Far and Near" will be dubbed and broadcast on mainstream platforms in ASEAN countries such as Vietnam, Malaysia, and Indonesia. At the same time, a batch of excellent audio-visual works from ASEAN countries will be aired in Guangxi and other provincial-level broadcasting and television stations, and online audio-visual platforms such as iQiyi.

4. The ASEAN-China Youth Hosts Camp (Season 3). Young hosts from China and ASEAN will be invited to visit important cities along the "Belt and Road" such as Guilin and Guangzhou in China, Kuala Lumpur in Malaysia, Jakarta in Indonesia, and Hanoi in Vietnam, to study and experience firsthand the new developments and stories in these cities.

5. The "Singing a Song Together" ASEAN- China Youth Film and Television Song Meeting. It will be held in November at the Hanoi University in Vietnam. Young people from China and ASEAN countries will be invited to sing classic film and television songs that are well-known to both sides in an online + offline interactive exchange. It will showcase the film and television cultural exchange between China and ASEAN countries and promote mutual understanding and friendship.

6. Excellent Works Exhibition and Broadcasting of the 2023 ASEAN-China Friendship & Cooperation Short Video Contest. With the theme of "Connecting Hearts and Building Dreams for the Future”, the contest will collect short video works on various topics, including "Green Pact", "Charming Silk Road, Our Story", "The Taste of Happiness", “Everything Can Be Smart" and China-ASEAN people-to-people cooperation. Through short videos in multiple languages, it aims to promote cultural exchanges between China and ASEAN countries and help deepen China-ASEAN cooperation. Some of the outstanding works of the contest will be exhibited and broadcast during the Media Week.