Unveil the beauty of Hunan’s intangible cultural heritage / Guardians of Intangible Cultural Heritage

Tujia brocade: Thousand-year craft shines on world stage

Updated:2024-11-18

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The intricate and exquisite patterns of Tujia brocade. [Photo provided to chinadaily.com.cn]

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Exquisite designs of Tujia brocade for clothing and home décor. [Photo provided to chinadaily.com.cn]

Tujia brocade, or xilankapu, is one of China's four famous brocades. Its history spans over a thousand years.

With its unique craftsmanship and rich cultural heritage, Tujia brocade has gained widespread international acclaim and become an important symbol of Chinese ethnic culture.

Originating from the Tujia ethnic group in western Hunan province, Tujia brocade is handcrafted in 12 meticulous steps. Its patterns reflect the people's daily lives, folk stories, and cultural traditions. In June 2006, Tujia brocade was listed among the first batch of national intangible cultural heritage items.

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Workers meticulously craft Tujia brocade products at their looms. [Photo provided to chinadaily.com.cn]

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A woman presents Tujia brocade during a livestream. [Photo provided to chinadaily.com.cn]

In recent years, Zhangjiajie Lvdian Culture Co launched the "Guaiyaomei" Tujia brocade brand, combining original design with traditional craftsmanship. The brand has introduced various innovative products, including clothing and home décor, which have gained popularity in China and abroad, reaching over 30 countries and regions worldwide.

To further support the preservation and innovation of this craft, the company established the Tujia Brocade Research Institute. The institute has developed more than 600 products and secured over 300 patents, significantly enhancing Tujia brocade's global profile and influence.

The preservation and development of Tujia brocade safeguards traditional culture and promotes ethnic spirit. As the craft continues to flourish, it will shine even brighter in global cultural exchanges.

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