On Nov 21, on the occasion of 13 diplomats and representatives of foreign local institutions from five countries, including Ghana, Bulgaria, Japan, Australia, and Germany, carrying out a visit in Ningxia Hui autonomous region, the Promotion of Ningxia's Wine Culture and Tourism Industries also took place.

The Promotion of Ningxia's Wine Culture and Tourism Industries takes place [Photo by Li Tingyu and Fan Jiajia]

The diplomats and representatives of foreign local institutions were invited to attend the promotional activity, with the aim of enhancing exchanges and cooperation in agriculture, economy and trade, culture, and tourism.

Winfred Nii Okai Hammond, Ghana's Ambassador to China [Photo by Li Tingyu and Fan Jiajia]

"Ningxia's promotion of green agriculture and green energy is changing the local environment and people's lives, and it has a positive impact on the development of the wine industry," said Winfred Nii Okai Hammond, Ghana's Ambassador to China. He added that Ningxia, with its characteristics of economic transformation, improved business environment and huge market potential, is becoming one of the best choices for investment. The wine industry in Ningxia also provides an excellent choice for further cooperation between nations.

"We look forward to sharing Bulgaria's brewing experience and expertise with Ningxia, and learning from Ningxia's achievements and practices in the wine industry. We are also eager to explore the possibility of introducing more Bulgarian wines to the Chinese market. Through this exchange, we hope to establish a long-term partnership with Ningxia Hui autonomous region,” said Ivaylo Nikolaev Iordanov from the Bulgarian Embassy in China.

Ivaylo Nikolaev Iordanov from the Bulgarian Embassy in China [Photo by Li Tingyu and Fan Jiajia]

In addition to introducing Ningxia’s wines, the promotional event also recommended Ningxia's tourism industry, hoping to improve cultural exchanges and establish a cooperative platform with the international community for mutual benefit and win-win outcomes.