Ningxia Hongsibu district's 3rd Vintners and Distributors Conference was held at the eastern foot of Helan Mountain in Ningxia Hui autonomous region on Aug 21. Over 200 distributors from across China gathered in the country's top wine town for a shared experience of flavor, culture and growth.
Ningxia Hongsibu district's 3rd Vintners and Distributors Conference was held in Ningxia Hui autonomous region on Aug 21. [Photo/cn.chinadaily.com.cn]
The conference, themed "China's Top Wine Town—A Feast of Hongsibu's Wine Culture", brought together vintners to discuss market development, promote the integration of wine culture and tourism in Hongsibu district, and expand the brand recognition and marketing channels of Hongsibu wines.
Guests sample Hongsibu wines. [Photo/cn.chinadaily.com.cn]
Zhao Zhifeng, secretary of the Hongsibu district committee, delivers a speech at Ningxia Hongsibu district's 3rd Vintners and Distributors Conference. [Photo/cn.chinadaily.com.cn]
Over the three days of the event, participants embarked on a winery inspection and experience tour. Activities organized by the wineries included bonfire parties, vineyard camping and grape-picking, allowing the vintners to fully immerse themselves in the fragrant charm of Hongsibu's wines.
Guests praise Hongsibu wines. [Photo/cn.chinadaily.com.cn]
Organizers have said that they intend to uphold the principles of openness, inclusiveness, cooperation and mutual benefit, working together with all parties to build a bridge for communication and development in the wine industry.
Going forward, the district aims to explore in-depth collaborations in fields such as regional partnerships and collaborative customization, firmly establishing the "Hongsibu model" and making significant contributions to the district.