The 28th China Yiwu International Commodity Fair ran from Nov 24 to 27. [Photo/Zhejiang Daily]

The 28th China Yiwu International Commodity Fair, running from Nov 24 to 27, proved successful in promoting trade and economic cooperation, according to local media outlets.

This year's 3,600 international standard booths in the 100,000-square-meter exhibition area displayed products such as hardware tools, mechanical and electrical machinery, electronic appliances, consumer goods, crafts, toys, sports and outdoor products, and office supplies.

Over 300 enterprises were invited to take part in various matchmaking meetings on site and online.

Chen Shasha, an exhibitor from a local new energy company, said that many domestic and foreign buyers expressed interest in placing orders at the fair.

A special exhibition area in celebration of the 40th anniversary of the establishment of Yiwu's wholesale market for daily commodities was also set up. Through advanced technologies such as holographic images and virtual digital humans, the area reproduces the development history of Yiwu's wholesale market, showcasing its achievements as well as future plans.

Foreign buyers talk with an exhibitor at the 28th China Yiwu International Commodity Fair. [Photo/Zhejiang Daily]

In celebration of the anniversary, construction of the Yiwu Global Digital Trade Center, a sixth-generation market, officially started on Nov 25.

The new center will be built in Futian sub-district and will focus on trade in services, industrial cultivation, innovation and creativity, dynamic business, imported commodities, and popular brands.

In addition, Yiwu Small Commodity City signed an agreement to cooperate with the B2B platform owned by Chinese tech giant Baidu to develop digital marketing services, as well as construct a digital supply chain and industrial ecosystem.