The Yonglian Farming Culture Festival, one of a series of cultural and tourism events in the 2013 China (Zhangjiagang) Yangtze River Culture Festival, opened in Nanfeng town, Zhangjiagang, Jiangsu province, on November 3.

Wu Huifang, deputy-secretary of the Party committee of Yonglian village, said the festival is an important way to inherit and spread Jiangnan farming culture, and promote the concept of “educating people, improving industry and building a village with culture.” It will help set up a farming cultural brand and develop tourism in the village.

Events such as an animal performance, strong man competition, talent show and Yangtze River crab tasting event for 10 yuan will provide a variety of experiences and fun for visitors.

This year, Yangtze River cultural tourism events include the Yonglian Farming Cultural Festival, themed “experiencing farming culture and tasting crabs from the Yangtze River;” the Fenghuang Hot Spring and Food Tour, themed “enjoying the ancient town, hot spring and Fenghuang food;” the Changyinsha Autumn Happy Village Tour; and the Xiangshan Mountain Cultural Tourism Festival.

The events will conclude at the end of the year.