National cross-border e-commerce expo opens in Ningbo

Visitors are seen at the 2023 China (Ningbo) Export Cross-border E-commerce Expo, which kicked off in Ningbo, East China's Zhejiang province, on May 31. [Photo/WeChat account: nbfb0574]

The 2023 China (Ningbo) Export Cross-border E-commerce Expo commenced at the Ningbo International Convention and Exhibition Center on May 31.

The expo, slated to run until June 2, has an exhibition area of 70,000 square meters this year, an uptick of 250 percent from the previous edition, according to the organizers.

More than 2,000 exhibitors from across the nation are displaying goods such as home appliances, outdoor furniture, fashion items, gifts and pet products at the three-day event, which is expected to receive at least 60,000 visitors.

The opening ceremony witnessed the signing of several cooperation agreements and an intended procurement deal valued at 2 billion yuan ($281.46 million).

Cross-border e-commerce platform Rakuten from Japan inked a memorandum of strategic cooperation with Ningbo Cross-border E-commerce Comprehensive Pilot Zone, announcing plans to use Ningbo as a base to further expand its market presence in East China.

Likewise, China-Base Ningbo Group and Loctek Ergonomic Technology, two leading cross-border e-commerce enterprises in Ningbo, signed strategic cooperation agreements with the Ningbo Branch of China Construction Bank and the Ningbo Branch of Bank of Communications, respectively.

More than 80 activities, including forums, job fairs, promotional meetings, and commercial live-streaming sessions, will be staged on the sidelines of the expo.