A total of 19 companies have signed up for the first batch of an overseas intellectual property protection insurance product launched by PICC Property and Casualty Company's Shanghai branch in Pudong on Oct 22. The signing event was supported by the Pudong New Area Intellectual Property Administration.
Representatives sign up for the product. [Photo/WeChat ID: Shanghai_IPA]
The product aims to address the high costs and lengthy procedures associated with cross-border IP enforcement, helping companies manage legal risks as they expand overseas.
It adopts a model that covers both efforts to pursue overseas infringement claims and responses to lawsuits. Coverage includes legal expenses for investigations, notarization, legal counsel, and litigation. With relatively low premiums, the policy offers companies more affordable protection against overseas IP disputes.
Staff gives guidance on overseas IP disputes response. [Photo/WeChat ID: Shanghai_IPA]
At the event, staff from Pudong's IP protection center introduced guidance on responding to overseas IP disputes through a national-level platform. Representatives from IP service providers and foreign trade platforms also shared insights on risk prevention, brand operations, and integrated international trade services.
Up next, the district will continue providing policy support and connecting companies with relevant resources, while encouraging insurers to expand their IP insurance offerings and improve the overseas IP protection service system.
