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Soon after OpenAI launched the text-to-video model Sora, opportunists were selling "tutorials" about such artificial intelligence models on short video and e-commerce platforms.

While breakthroughs in AI have been rather significant, the technology is still in the exploration and iteration stage, with the applications already made public mainly focusing on demonstration, training and testing. In other words, how ordinary people will use AI remains to be seen.

Undoubtedly, the "AI courses "that emerged overnight are of questionable quality. The producers are just exploiting the public's ignorance to make some quick bucks.

Some marketers of the courses even admit that those who do not understand the technology can still make money by selling courses about its concepts.

While technology experts remain cautious about the technologies they develop, marketers take advantage of the situation and hype up the concepts ahead of the developers. That's also why skepticism and complaints against the AI-related courses are surfacing on social networking sites.

With AI technology entering a new round of global competition, how to address the continuous false information being spread by these speculators has become a new challenge for technology and marketing regulators. A good proposal is to encourage genuine pop-science works and reward technological innovators in this sector so that the general public can get the true information they need.

BEIJING NEWS