PLAYMOBIL opens first China store
Located in Xuhui district, the Shanghai flagship store features diversified interactive experience programs and creative courses, as well as a café run by baristas with intellectual disabilities.
Founded in 1876, PLAYMOBIL is a brand under the Horst Brandstätter Group, which is headquartered in Germany. Today, the company has more than 5,000 PLAYMOBIL figures and playsets that can be found in 100 countries worldwide.