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Beauty Nova Tech Hub set to debut at CIIE with tech-driven experience

chinadaily.com.cn |  Updated:2025-11-04

As the 8th China International Import Expo (CIIE) kicks off, attracting global focus on Shanghai, a new beauty innovation platform — the Beauty Nova Tech Hub from Jing'an district — is set to make a stunning debut.

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Jing'an's Beauty Nova Tech Hub is set to debut at the 8th China International Import Expo. [Photo/WeChat account: jaxwzx]

It promises a beauty feast that merges cutting-edge technology with scientifically supported, clinically backed research, which can be found in the Consumer Goods section (Hall 6.2, Booth 6.2C4-02) at the National Exhibition and Convention Center (Shanghai).

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The booth of Beauty Nova Tech Hub. [Photo/WeChat account: jaxwzx]

Covering 150 square meters, the area includes multiple interactive zones aimed at showcasing innovative products. It incorporates a central concept display, an AI simulation lab for research and development insights, and a patent achievement display that highlights clinically validated hospital preparations and effective skincare solutions.

A key highlight includes the interactive AI skin analysis and a beauty-tech experience area. Visitors can obtain personalized skin reports and sample-matching beauty products powered by technology. A dedicated livestream studio will host industry forums and educational sessions on "AI + Beauty", engaging both in-person and online audiences.

Through this engaging, hands-on setup, the Beauty Nova Tech Hub aims to fully demonstrate a new paradigm in the beauty industry, driven by collaborative progress in AI technology and clinical research.

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The building of Beauty Nova Tech Hub in Shanghai's Jing'an district. [Photo/WeChat account: jaxwzx]

Source: Official WeChat account of Shanghai Jiang'an Media Center at "jaxwzx"

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