Gree corporate culture recognized
Updated: 2019-08-08 (xiangzhouonline) Print
Zhuhai-based Gree Electric Appliances was awarded the Grand Prize of Outstanding Cultural Achievements for its corporate culture, epitomized by its motto of "Made in China, Loved by the World."
The honor was announced at the Annual Meeting of National Corporate Culture jointly hosted by the China Enterprise Confederation and the China Enterprise Director Association in Beijing on Aug 5.
Its culture of independent innovation has driven the company's evolution from a small air-conditioner factory to a diversified tech giant over the past 27 years.
Gree is a Zhuhai-based household appliance giant. [Photo by Zhong Fan / Zhuhai Daily]
It was in 2015 that Gree proposed its motto of "Made in China, Loved by the World" to develop and produce boutique products for global consumers.
Adhering to the motto, the company now has grasped 24 international leading technologies and applied for 51,664 patents. It was rated 6th nationwide and 1st in the household appliance sector in number of patents by the National Intellectual Property Administration in 2018.
In addition, the company has set up a Scientific & Technology Progress Award, which recognizes more than 100 innovative projects annually.
To date, Gree-made products have been sold in more than 160 countries and regions, reaching over 400 million users worldwide.