Xiamen to hold first sports fashion show during 22nd CIFIT
A bird's-eye view of Xiamen, Fujian province. [Photo provided to chinadaily.com.cn]
The 22nd China International Fair for Investment and Trade, or CIFIT, will be held in Xiamen, Fujian province from Sept 8 to 11.
During the event, Xiamen will hold its first sports fashion show, containing one exhibition on sports fashion and one forum on sports fashion industry development and investment.
Covering 4,000 square meters, the sports fashion exhibition hall will consist of sports fashion, sports equipment, sports technology, and sports services, and incorporate metaverse elements to facilitate discussions and resource exchanges in the sports fashion industry.
Representatives, experts, scholars, investors from China National Textile and Apparel Council, leading brands, and media outlets have been invited to the forum to analyze the industry’s trends, select quality projects, and promote matchmakings between the industry and investment through activities like presentations and round table discussions.
To date, 39 companies including Anta Group, Xtep, and Peak have confirmed to attend the sports fashion show.
Why Xiamen
-
Xiamen is one of the most economically competitive cities in China and was one of the first Special Economic Zones on the Chinese mainland. As a vice-provincial city independently listed on the State development plan, it has provincial-level authority in economic administration and local legislative power. In 2010, the Xiamen SEZ was expanded to cover the entire municipality. Today, Xiamen is a modern and international port city.