A delegation from Huangshan visited Switzerland, Italy, and the UK to promote Huangshan and strengthen international ties. The visit was packed with activities, starting with a promotional event in Switzerland and signing a friendship cooperation memorandum with Interlaken, a traditional resort town in central Switzerland..
In Italy, the delegation signed a similar memorandum with Menaggio, visited the local tourism officials in Rome, and held the "Hello, Huangshan" cultural and tourism promotional event.
Tourists walk in the mountain pass in Huangshan, viewing the cloud sea. [Photo/Huangshan Daily]
On June 17, a grand cultural and tourism promotion was held in Bristol, the United Kingdom. Attendees included Andrew Varney, Bristol Mayor, and high-level officials and diplomats.
The events highlighted Huangshan's natural beauty, cultural richness, and city happiness. The Qimen black tea showcased the elegance of the traditional tea culture in Huangshan, further strengthening bonds with European partners.
The sun rises in Huangshan Mountain. [Photo/Huangshan Daily]
The trip aimed to enhance cooperation in heritage protection, tourism promotion, economic and trade collaboration, city management, and cultural exchanges. It sought to connect Huangshan with international resources, support hotel management, talent development, the convention economy, and health tourism, while promoting cultural exchange.
The delegation warmly invited more European friends to visit Huangshan, experience its stunning landscapes, rich culture, and exquisite cuisine. As Europe meets Huangshan, the friendship and cooperation are expected to flourish.