Companies have powerful vision for Zhuhai tourism

Zhuhai Jiuzhou Holdings Group is poised to spearhead a new model for tourism in the country, integrating culture, urbanization, and sports. Jiuzhou will utilize China's largest park operator OCT Group's resources and experiences under a strategic partnership agreement signed in Shenzhen on Dec 18. 

A raft of projects covering characteristic small town, theme park and hotel construction, and themed catering, shipping, transportation, yacht culture, sea and island, sports, leisure, and entertainment will be brought to Zhuhai.

The companies will apply their brands and experiences to build an integrated tourist destination with competitiveness and influence, making contributions to coordinated development of society, economy, culture, and ecological environment.

Either to develop an all-for-one tourism or new-type urbanization, Jiuzhou and OCT share many similarities in strategic layout and operation. Both value an area's humanistic and ecological environment in the process of development, said a Jiuzhou executive.

Signing ceremony [Photo courtesyprovided by Jiuzhou Holdings Group]

Despite a nationwide layout, OCT focuses its business in Guangdong. The enterprise chose Zhuhai for its leading role in the Guangdong-Hong Kong-Macao Greater Bay Area and unlimited potential. The cooperation is an alliance between giants to deepen State-owned enterprise (SOE) reform, an OCT spokesman declared.

Founded in 1985, OCT is mainly engaged in tourism, development and operation of real estate and hotels, and electronic and packaging product manufacture. With assets of nearly 220 billion yuan ($33.5 billion), it has been rated among the world's top four theme park enterprises for five consecutive years.

OCT is on track to become a frontrunner in China's cultural industry, new-type urbanization, and all-for-one tourism with creation of Huanglongxi Ancient Town in Sichuan Province, Zhaitang Town in Beijing, and Tangqi Ancient Town in Hangzhou.